This hotel located in Hakuba Resort, Japan was acquired by the SkiJapan.com company in 2017 and immediately underwent re-branding and renovating to boost its star rating.
As a subsidiary of the SkiJapan.com brand it was desirable to keep the key red branding consistent to tie in with on-site services. As such, the final design featured a Japanese Torii (gate) stamped out of the distinctive red SkiJapan background colour.
Modern sans serif typeface alongside the renovations offered the property a modern boost from its 80’s roots.
Final applications included large scale sign, window vinyls, name badges, business cards, and van vinyls.
